Refreshing is the way forward

The world of media and marketing is defined by change. To stand out and achieve results, you constantly need new and powerful ways of reaching people.

At Banfield, we take a refreshing approach to marketing communications. We put strategy and creativity at the heart of everything we do, and work collaboratively with you across our full range of services to find a better way forward.

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From our blog

Canada Mortgage and Housing Corporation Selects Banfield Agency for Marketing Communications

CMHC selects Banfield as its Agency of Record Banfield today announces it has been selected as CMHC’s Agency of Record. Through a competitive bid process, Banfield was selected for its strategic and creative services and decades of experience in delivering impactful marketing communications for other Crown corporations. “We are delighted for this new opportunity to…

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Join the Conversation: Originality

Last month, we included a new addition to our newsletter: a peek into the insight behind the topics we write about. Our first-ever video conversation talked about the strategy in taking risks. And, since that risk paid off, we’re back at it again for another discussion. This month’s theme is originality. And so we had…

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Enablers and Barriers to Originality: A quick guide

Is there such a thing as an original idea? Let’s be honest, everything has already been done before. Right? Well, not exactly. If that were true, it would mean that as human beings we have reached our full potential and can’t achieve anything further. Most people use creativity and originality interchangeably when in reality, both…

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