Iridium Next

The Challenge

Global satellite communications company Iridium Communications Inc. had not had the opportunity to build excitement for its next generation of satellites, the Iridium NEXT, before its launch in late 2016. Banfield was tasked with building a landing page to capture the excitement of the launches and sustain momentum between events.

The Results

We created a landing page with a storytelling approach that encourages engagement in each section, with interesting interactive components to teach the audience more about satellite technology and other space-related topics. The page showcased Iridium as a leader in satellite technology.

The site went live several months before the first satellite launch, and continues to evolve with each subsequent launch.