Canada Post

Get Your Competitive Advantage

The Challenge

After entrusting the introduction of its new eCommerce Solution to Banfield in 2012, Canada Post asked Banfield to plan, develop and execute the subsequent 2013 eCommerce Solution campaign, targeting both online retailers and ecommerce platform providers.

The Results

The highly integrated campaign included print, eDM, DM, video and online advertising, as well as online content integration and sponsorship. Once again, results of the 2013 campaign surpassed objectives across the board including growth in ecommerce sales, parcel revenue and ecommerce platform integrations.

For more information about our client experience, specific case studies and references, pleaseĀ contact us

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