Global e-Sustainability Initiative

Building a Sustainable World

The Challenge

The Global e-Sustainability Initiative (GeSI) is non-profit organization that collaborates with technology leaders around the world to achieve social and environmental sustainability. In 2012 they turned to Banfield to revamp their website and to help increase their visibility worldwide.

The Results

Banfield created a complete digital media solution, involving strategy, research, user experience, design and social media planning. The outcome exceeded client expectations – in the month following the launch of GeSI’s new digital media presence, page views and pages per visit both increased over 20%. The new site is already fostering greater collaboration on this important global issue. The clients had this to say: “Our new website is simply amazing as evident from the positive feedback of members. The Banfield team has been extremely professional and provided an excellent quality of service.”

For more information about our client experience, specific case studies and references, please contact us.

Case Study


Website (Home and Interior Page)


Social Media (Facebook Page)