Under One Sky

The Challenge

Iridium is an essential communications company that is firmly established, but constantly evolving. To stay current, reflect its commitment to innovation and technological leadership, and to reposition the company as it launches Iridium NEXT, its next-generation constellation of advanced communications satellites, the Iridium brand needed a refresh.

The Results

Banfield worked with Iridium to refresh its brand with bold, direct messaging to communicate corporate confidence and its audacious roots, clean design, and stunning imagery that reflects the world of possibilities created by Iridium technology.

The new website drove the rebrand and delivered the guiding creative vision of one company connecting everyone to the things that matter most everywhere, under one sky, over the face of the entire planet, without limitations or compromise. The refreshed brand has also been applied to print and digital ads, marketing collateral, and tradeshow displays to better differentiate Iridium and the expanding range of products and services that will be powered by Iridium NEXT in market.

For more information about our client experience, specific case studies and references, please contact us.

YouTube and 3D motion graphics

Print Ads





Social Media